*
When I first started out I use to place ads in the local Pennysavers. I actually got real good response from them. Course I landed about two out of ten jobs but it was a good way to start my business (27 years ago)….later on my customers became my best advertising. When things got slow….say between the holidays and tax season I’d place ads in the local New York newspaper and reached it seemed, a better clientele then the (price shopping)Pennysaver ads..although not as a rule….to keep things moving along and name recognition I’d place a 1/4 page ad in the local phone books from here to the Hamptons which was a fortune…..thousands…..but when you think about it one or two jobs paid for it and the name recognition…along with my van signs and job site signs (I know I know)where I was doing exterior work out front. I think BESIDES word of mouth my phone book ads brought me the most response. costs me the most but seemed invaluable. Question is: BESIDES word of mouth what single advertising campaign brought you all in the best results…..or that you found to be the most invaluable resource?
Discussion Forum
Discussion Forum
Up Next
Video Shorts
Featured Story
Built from locally sawn hemlock, this functional outdoor feature uses structural screws and metal connectors for fast, sturdy construction.
Featured Video
Highlights
Fine Homebuilding Magazine
Fine Home Building
Follow
-
Fine Homebuilding
Dig into cutting-edge approaches and decades of proven solutions with total access to our experts and tradespeople.
Start Free Trial Now -
GBA Prime
Get instant access to the latest developments in green building, research, and reports from the field.
Start Free Trial Now
- Home Group
- Antique Trader
- Arts & Crafts Homes
- Bank Note Reporter
- Cabin Life
- Cuisine at Home
- Fine Gardening
- Fine Woodworking
- Green Building Advisor
- Garden Gate
- Horticulture
- Keep Craft Alive
- Log Home Living
- Military Trader/Vehicles
- Numismatic News
- Numismaster
- Old Cars Weekly
- Old House Journal
- Period Homes
- Popular Woodworking
- Script
- ShopNotes
- Sports Collectors Digest
- Threads
- Timber Home Living
- Traditional Building
- Woodsmith
- World Coin News
- Writer's Digest
Replies
*
When I first started out I use to place ads in the local Pennysavers. I actually got real good response from them. Course I landed about two out of ten jobs but it was a good way to start my business (27 years ago)....later on my customers became my best advertising. When things got slow....say between the holidays and tax season I'd place ads in the local New York newspaper and reached it seemed, a better clientele then the (price shopping)Pennysaver ads..although not as a rule....to keep things moving along and name recognition I'd place a 1/4 page ad in the local phone books from here to the Hamptons which was a fortune.....thousands.....but when you think about it one or two jobs paid for it and the name recognition...along with my van signs and job site signs (I know I know)where I was doing exterior work out front. I think BESIDES word of mouth my phone book ads brought me the most response. costs me the most but seemed invaluable. Question is: BESIDES word of mouth what single advertising campaign brought you all in the best results.....or that you found to be the most invaluable resource?