Marketing resources/ideas for small partnership in Northern New England?
We are looking to ramp up our sorry marketing/advertising for our small residential construction company. We have a nice website, do occasional local radio advertising and free weekly paper advertising, and have signage on most of our trucks. We are looking for some guidance. We have newer partners who are starting to contract small jobs, but aren’t known in the area, as well as, the more established partners. We do a lot of energy audits that get us face to face with potential clients, but aren’t really getting other work after the audits.
Thanks
Replies
Make sure that your site is listed in all local directories (google maps, YP, Yelp.com, etc). You can do it all in under an hour.
If you have an extra hour or two a day learn SEO and implement it on your site.
Try Adwords on Google. You can allocate $100 and do a test run. If it converts well, it might make sense to increase the budget and continue.